It has been an absolute delight working with Authentic Noise on our business. Our long-standing partnership has increased our brand growth in the multi-cultural market.  Antoinette and her team understand our brand and messaging well. Their recommended strategies and tactics keep us engaging, relevant, and on-trend with our consumers.

Christa Merix, Brand Manager

Events & Content Creation

Public Relations
Influencer Relations 
Content Creation 
Social Media Management 
Partnerships
Product Seeding 
Multicultural Programming 
Trade show Production

How We Created Noise… 

Introduction: Authentic Noise has partnered with Revlon brand Lottabody for public relations, social media, and influencer marketing strategies.

During our partnership, Authentic Noise launched Lottabody’s newest collection Milk & Honey. And six new products under Lottabody's signature Coconut & Shea Oils collection. 

Results: We built buzz around Lottabody's product launches through creative content creation across social media platforms, extensive media relations, influencer relations, product sampling, and beauty partnerships. Each tactic was designed to align with Lottabody's image of affordably loving your relaxed or natural style.

We've secured 121 media placements that range from product launches, product and style reviews resulting in 60 million impressions.

Our media relations has garnered placements in national publications such as Essence, Allure, Cosmopolitan, The New Yorker, Ebony, Refinery29, and more.

We secured several partnerships with top beauty boxes. Leveraged beauty box takeovers with social media live streams, including Curlbox's first IG Live and a social media holiday giveaway valued at $800+ in products.

Our ongoing influencer programming added exposure and credibility from the results shown after usage. The program produced high-quality content repurposed across Lottabody's social media channels. The influencer program has generated over 40 million in engagement for the brand.